Waging A War On Ugly
We have global leaders with ugly beliefs, heroes of the young with ugly behaviours, businesses operating ugly practices and we consume products conta…
Read moreTosca & Salome is a modern retail experience where every piece selected is a window into a world of inspiration, magic and free living.
Client:
Tosca & Salome
Sector:
Fashion
Role:
Visual Identity Systems, Print,
We helped bring the Tosca & Salome story to life through a simple, elegant identity and experience that captures the care-free ideals of Gypset, packaged up for a discerning customer.
We contrasted bright, feminine, expressive hand made textures with simple, classic typography. This was overlaid onto a warm photographic direction that succinctly captured the lifestyle of the modern day traveller - Coachella meets Karen Walker. Our scope of work included brand story and positioning, brand identity, stationery, retail collateral, store signage, outdoor and digital communications and a full e-commerce website.